Houdini (1-2-3 for Macintosh) Marketing Plan, prepared by Kathy Carbonneau (now Hayner), 1990

On loan from the Judi Lazerus Collection

Lotus was among the first to market an email program. Email has since become available through thousands of interfaces and has evolved into server-based email and opt in email, among others, and is used for hundreds of marketing programs.

Marketing Resources:

• Internet Marketing Tools
• Marketing Strategies Online